A good retail collection gives customers a reason to stop, browse and return. Whether you run a country clothing shop, gift boutique, menswear business or jewellery store, choosing brands with a clear identity helps you build a range that feels considered.
The in-house brand family behind Campbell & Wilde brings together country clothing, sporting accessories, leather wallets and watches. Available through the DC Wilde trade portal, these complementary collections let retailers explore several categories through one trade relationship.
Meet the brands
Fieldstone Northumberland: country clothing and wool scarves
Fieldstone Northumberland takes its direction from country life, with shirts and scarves that sit naturally within a rural lifestyle collection.
The range includes Northumberland slim-fit shirts in Northumbrian Stripe and Sky Blue Check, alongside wool scarves in colours such as Forest Green, Coastal Blue and Sandstone.
For retailers, these pieces offer opportunities to build coordinated displays: a shirt paired with a scarf, or a selection of seasonal colours presented as gift ideas. Explore the Fieldstone Northumberland collection.
Fieldstone BSH: British Sporting Heritage
Fieldstone BSH brings a sporting influence to everyday clothing and accessories. The trade collection includes Belford slim-fit polo shirts and colourful leather polo belts.
Polos provide a relaxed alternative to a country shirt, while the Manipur polo belts introduce colour through combinations including blue and green, blue and beige, and blue and orange.
The range gives country clothing and menswear retailers options for customers shopping for weekends, informal occasions and everyday wear.
Fieldstone Clubhouse: ties and cufflinks
Fieldstone Clubhouse focuses on the finishing touches: ties and cufflinks for work, weddings, celebrations and gifting.
The collection includes stripes, geometric patterns and textured ties, alongside cufflinks in silver and gold-tone finishes.
These compact accessories can work within a dedicated menswear display or a broader gift selection. Choosing complementary colours and finishes also makes it easier to present a tie and cufflinks together.
Northumbrian Hide: everyday leather wallets
Northumbrian Hide offers a focused collection of black and brown leather bifold wallets.
For a retailer introducing leather accessories, a concise range can make selection straightforward. Customers can compare familiar colours and choose according to the wallet they already carry.
Wallets also provide an accessible starting point for a men’s gift display, alongside ties, cufflinks or polo belts. View the Northumbrian Hide collection.
Petrini: automatic watches with Italian-inspired character
Petrini adds watches to the brand family, with the Capri, Ischia and Milano automatic models available through the trade collection.
For jewellery shops, menswear retailers and gift boutiques, watches offer another category to explore alongside smaller accessories. A focused selection allows you to introduce the brand and help customers compare the individual designs.
Discover more about Petrini.
Build a collection around your customers
You do not need to give every category equal space. Start with the products that fit your shop and the reasons customers visit.
A country clothing retailer might begin with Fieldstone shirts, polos, scarves and belts. A gift boutique could focus on wallets, cufflinks and selected watches. A menswear business might bring together Clubhouse accessories, Northumbrian Hide wallets and Petrini timepieces.
Think about how the products will appear together, which price points your customers expect, and whether clothing sizes or colour choices need particular attention. The DC Wilde team can help you discuss a suitable selection.
How to buy for trade
Visit the DC Wilde trade portal to browse the current collection.
- Create a trade account using your business details.
- Verify your email and await account approval to access trade pricing.
- Build your basket with your chosen products, sizes and quantities across the available brands.
- Send your order request to the management team.
Trade prices are shown excluding VAT. The team will contact you to confirm availability, delivery and your order; submitting a basket is an order request rather than an immediate checkout.
Let’s talk about your next collection
If you are looking to introduce country clothing, leather accessories, watches or thoughtful gifts to your shop, explore Campbell & Wilde’s in-house brand family through DC Wilde.
Browse the trade collection or contact management@dcwilde.group to discuss becoming a stockist.