Inspired by Narnia Jewellery Festive Special Offer — Launching 14 October 2026
Some stories are simply too magical to leave behind.
For generations, the extraordinary world of Narnia, created by celebrated British author C. S. Lewis, has captivated readers with its unforgettable characters, magical kingdoms, timeless adventures and enduring themes of courage, loyalty, temptation and redemption.
Now, as the festive season approaches, Northumberland-based British gift and lifestyle retailer Campbell & Wilde is celebrating that extraordinary literary legacy with a rather special promotion.
And, appropriately enough for a world where nothing is quite as it first appears, we're keeping a little mystery of our own.
Two exceptional festive jewellery offers. One magical launch date. And a secret that won't be revealed until 14 October.
Aslan, Jadis and the Eternal Battle Between Good and Evil
Few characters in children's literature are as instantly recognisable as Aslan, the magnificent Great Lion of Narnia.
Representing courage, wisdom, sacrifice and hope, Aslan stands at the heart of C. S. Lewis's remarkable fantasy world.
His great adversary, Jadis, the White Witch, embodies an altogether different kind of power.
Beautiful, calculating and ruthlessly ambitious, Jadis casts Narnia into an endless winter, famously creating a land where it is "always winter and never Christmas".
Yet even her formidable magic cannot prevent the eventual return of hope, renewal and the promise of spring.
It is this extraordinary contrast between darkness and light, enchantment and reality, temptation and redemption that gives the Narnia stories so much of their enduring appeal.
And it provides the inspiration for our festive campaign.
Seven Chronicles. One Extraordinary World.
Our promotional journey draws inspiration from all seven books in C. S. Lewis's beloved Chronicles of Narnia.
From the origins of the magical kingdom in The Magician's Nephew, where Digory Kirke and Polly Plummer witness the creation of Narnia, to the discovery of the wardrobe by Lucy Pevensie in The Lion, the Witch and the Wardrobe, each Chronicle introduces new adventures, remarkable characters and unforgettable moments.
We follow the adventures of Shasta and Aravis in The Horse and His Boy, the return of Prince Caspian and the courageous mouse Reepicheep in Prince Caspian, and the extraordinary voyage of the Dawn Treader in The Voyage of the Dawn Treader.
In The Silver Chair, Eustace Scrubb and Jill Pole undertake a dangerous quest, before the magnificent literary journey reaches its conclusion in The Last Battle, with King Tirian and the final destiny of Narnia.
Together, these seven books have inspired generations of readers, creating a world that remains as captivating today as when the stories were first published.
The Magic of Discovery
At Campbell & Wilde, we believe that finding the perfect gift should involve something of that same sense of discovery.
The pleasure of encountering something unexpected. The excitement of finding a distinctive treasure. The satisfaction of choosing a gift that carries meaning beyond its material value.
Our carefully curated collections bring together jewellery, watches, country lifestyle accessories and distinctive gifts from our own DC Wilde brands and respected British businesses, independent makers and artisan producers.
Our philosophy is simple:
Reassuringly Exclusive.
And this festive season, we're adding a little Narnian magic to that philosophy.
Why We're Keeping the Secret
The world of Narnia is hidden from ordinary sight.
It waits behind a wardrobe door, beyond the boundaries of familiar places, ready to reveal its wonders to those willing to explore.
We thought it only fitting that our festive promotion should capture something of that same spirit.
Rather than immediately revealing every detail, we're inviting our audience to follow a visual journey through the seven Chronicles, encountering familiar characters and revisiting memorable adventures along the way.
Each instalment reveals another chapter of the story.
But the most important revelation is still to come.
On Wednesday, 14 October 2026, Campbell & Wilde will unveil two special festive jewellery offers inspired by the magical world of Narnia.
Until then, the mystery remains.
A Little Magic for the Festive Season
Whether you first discovered Narnia as a child, encountered its extraordinary adventures through film, or have introduced its stories to a new generation, the world created by C. S. Lewis continues to occupy a special place in British literary culture.
Perhaps it is the courage of Aslan.
Perhaps the dubious 'enchantment' of the White Witch.
Or perhaps it is simply the wonderful possibility that somewhere, behind an ordinary wardrobe door, an extraordinary adventure might still be waiting.
Whatever your memories of Narnia, we invite you to join us as our festive story unfolds.
Two special offers. One magical world. All revealed on 14 October.
And until then, one question remains...
Can we tempt YOU this festive season?
Discover Campbell & Wilde at:
https://campbellandwilde.co.uk
Campbell & Wilde — Reassuringly Exclusive.
An independent Campbell & Wilde promotional campaign inspired by the literary world of C. S. Lewis's The Chronicles of Narnia.